Friday, December 12, 2008
Gmail preferred by students, but nothing beats texting
Today's high-school and college students got their first email account at an average age of 13. Most students have had one of their email addresses for 8 years and have an average of about 2.4 addresses each. But if you really want to reach these students, you should forget email. Send a text message instead. Details in this ReadWriteWeb story.